Saturday, August 31, 2013

SUSTAINABLE PACKAGING


A key company and product value at Indochine Natural is a move towards more sustainable packaging, and the current focus is our soap packaging.

Our primary packaging goals are:

·      Eliminate any product packaging that is not necessary
·      Ensure that the packaging fulfills all functional requirements, e.g. product containment and protection, convenience, accessibility, communication and marketing.
·      Design for accessibility to ensure that:
(i) the package can be easily opened by consumers, especially those with limited strength or movement (e.g. arthritis sufferers and the elderly).
(ii) essential information on the label should easy to read, and compliant with international cosmetics regulations.


The result of our efforts to move towards more sustainable packaging our new Kraft soapboxes that have been in use now since earlier this year. We have eliminated shrink-wrapping, and these boxes are a lot easier to open than the shrink-wrap. There is now more space for labeling, which has enables us to increase the font size and make the labels easier to read.

We encourage consumers to do their part, and recycle packaging. Also, please contact Indochine Natural  with your suggestions on how we can further improve and make our packaging more sustainable.

Check out our new Kraft soap boxes on the Indochine Natural website 

1 comment: